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Insights on the Tech Ecosystem

 
Post Image The Evolution of Partnerships: An Interview with Scott Pollack, CEO of Firneo

Scott Pollack has led partnership teams at companies like American Express and WeWork. More recently, he co-founded and runs Firneo, an invite-only community for partnership leaders to network and learn. Scott shared why he felt like a professional ugly duckling working in business development, his advice for startups, why organizations should frame partnerships at creating […]

 
Post Image Pandium Product Updates 12.1.20

Check out all our new product updates, including increased personalization options, new connectors, additional bulk update options, and more.

 
Post Image Infographic: UX for SaaS Product Integrations

When it comes to product integrations, not all are created equally. In order to be competitive and drive results, you have to ensure your customers have a good user experience. Too many companies expect their customers to engage in a time-consuming and expensive process to install and manage their integrations. This infographic lays out the […]

 
Post Image The R&D and Go-to-Market Flywheel: An Interview with Catherine Brodigan of Intercom

Intercom has experienced incredible growth in the last five years, and they now have over 250 apps in their integration marketplace. Catherine Brodigan heads the EMEA partnerships team at Intercom. Catherine shared the benefits of a data-driven approach to partnerships, how to best implement feedback loops with other internal departments, her approach to partnership KPIs […]

 
Post Image Quiz: Should You Build or Buy Your Integration Infrastructure?

Technology partnerships must provide an integration UX that customers and partners love. Poorly designed infrastructure results in dissatisfied customers and partners, and weak visibility into leads and results. Integration infrastructure - a marketplace and admin dashboard setup that is capable of seamlessly onboarding and managing dozens of partners and hundreds of end users - ensures […]

 
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