Building Product Integrations that Drive the Most Business Impact with Francois Grenier

We interviewed Francois Grenier, the Head of Technology Partnerships at Sendoso and former Head of Platform Partnerships at Typeform about the importance of product thinking for technology partnerships, building Integrations for customer retention vs acquisition, advice for gathering information on ICP tech stack and customer feedback, and more.

If you're interested in networking with others working on building integrated product partnerships, we invite you to apply to be a member of the SaaS Ecosystem Alliance at SaaSEcosystemAlliance.com

This podcast is hosted by Pandium, the only embedded integration platform that facilitates faster code-first development of integrations, allowing B2B SaaS companies to launch integrations at scale without sacrificing customization and control.

Learn more about Pandium here: https://www.pandium.com/

To access more resources and content on technology partnerships, integrations, and APIs, check out our blog and resources page below.

Blog: https://www.pandium.com/blog

Resources on Technology Partnerships, Integrations, and APIs: https://www.pandium.com/ebooks

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