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Insights on the Tech Ecosystem

Category: Tech Ecosystem
 
Post Image Integrations at the 15 Largest SaaS Companies

Last year, we catalogued the number of integrations at the 1000 fastest growing SaaS companies. The median number of integrations at those companies was 15. But what about integrations at the largest SaaS companies? We took a look at the 15 largest SaaS companies (as identfied by SaaStr here) to see how many integrations and […]

 
Post Image The Future of Provider-to-Provider Partnerships: Interview with John Guido, CEO and Founder of P2P Global

John Guido is the founder and CEO of P2P Global, a marketplace for IT solution providers to partner with other solution providers. Tech companies can sponsor their solution provider partners' presence in the marketplace. John shared why he founded a provider-to-provider marketplace, how he sees the IT channel ecosystem evolving, the growing importance of provider- […]

 
Post Image The Age of Hyper Partnerships and Ecosystems: An Interview with Sarbjeet Johal

Sarbjeet Johal was a programmer before shifting to leading partnerships at companies like Oracle, Commerce One, and Rackspace. He shared a strategic framework for designing a partner program, how the partners you choose reflect on your brand, and why this is the era of hyper partnerships and ecosystems. How did you get into partnerships and […]

 
Post Image How to Scale a Tech Partnership Program: An Interview with Jaimie Fucillo, VP of Partnerships at Mindbody

Mindbody is the largest booking and management software for studios and spas. As a result of its central role in the lives of tens of thousands of customers, it has attracted hundreds of technology partners. Jaimie Fucillo is Mindbody's VP of Partnerships and she oversees platform strategy and runs their technology partnerships program. Jaimie shared […]

 
Post Image Setting Up the Right Processes: An Interview with Chris Formosa of FullStory

Chris Formosa leads technology partnerships at FullStory, a digital experience platform. In the marketing technology space where there are thousands of products, integrations are key to success, and FullStory has a robust integration marketplace. Chris shared how to set up communications across departments, and establish and track performance metrics to ensure a technology partnership program […]

 
Post Image E-commerce Partnerships: An Interview with Casey Armstrong, CMO of ShipBob

Casey Armstrong is the CMO of ShipBob, and he previously led marketing and operations for BigCommerce. We talked to him about trends in e-commerce, the growing importance of tech partnerships, and his strategic advice for other partnership teams. Are there trends you are seeing in e-commerce partnerships? There are two things that I would highlight. […]

 
 

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