If you’re in SaaS, you might have heard the term webhooks. But what exactly are webhooks? To understand webhooks and their role in SaaS integrations, it is helpful to have some background on APIs and product integrations. SaaS companies are offering more integrations to their customers out-of-the-box. These integrations are almost always built (at least […]

Cube is a software for finance teams that is designed to work from within Google Sheets and Microsoft Excel. As a result, its teams is well familiar with how to integrate with other systems. Cube's CTO Josh Holat shared his advice for startups who are looking to build integrations to other systems. Can you tell […]

Cavan Klinsky is the CTO and co-founder of Healthie, an all-in-one platform for health and wellness professionals to run their businesses. Cavan shared his recommendations for API design, the advantages of GraphQL, and his experiences with enforcing compliance as a company operating in a regulated field like tele-health.   Do you have an external API? […]

Our CEO Cristina Flaschen and I went on the Google Cloud Platform Podcast to discuss Pandium's platform and why we're big believers in the yes code philosophy. You can catch the whole conversation over at the Google Cloud Platform Podcast site here. But we wanted to share some of what we talked about. First, we […]

Marketing and sales software require a number of product integrations to be useful to their customers. Prasanna Venkatesan is the Founder and CTO of Insent, a conversational platform that helps businesses identify and engage their prospects. Early on its development, Insent integrated with all the major marketing platforms. Prasanna shared Insent's approach to integrations, and […]

Heidi Williams co-founded tEQuitable, was the VP of Platform Engineering at Box, and managed strategic partnerships at Adobe. She shared her insights on building product integrations, the importance of in-app marketplaces, and best practices around APIs and the technical infrastructure that enables tech partnerships to be successful.  What was your experience working with APIs and […]