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Category: Developer
 
Post Image A CTO's Take on Building Product Integrations: An Interview with Prasanna Venkatesan

Marketing and sales software require a number of product integrations to be useful to their customers. Prasanna Venkatesan is the Founder and CTO of Insent, a conversational platform that helps businesses identify and engage their prospects. Early on its development, Insent integrated with all the major marketing platforms. Prasanna shared Insent's approach to integrations, and […]

 
Post Image Tech Partnerships Need the Right Tech: An Interview With Heidi Williams

Heidi Williams co-founded tEQuitable, was the VP of Platform Engineering at Box, and managed strategic partnerships at Adobe. She shared her insights on building product integrations, the importance of in-app marketplaces, and best practices around APIs and the technical infrastructure that enables tech partnerships to be successful.  What was your experience working with APIs and […]

 
Post Image The Tech Behind Pandium

Our CEO Cristina Flaschen was interviewed on Google Cloud's Stack Chat. We wanted to provide a write up for what she talked about with some more details. For those of you new to our platform, the idea for Pandium’s core product came about when Cristina and I realized first-hand that existing integration tools were ill-suited […]

 
 

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